I have extensive experience in the creative industry specialising in designing captivating and efficient experiences, both digital and non-digital, with a strong focus on customer-centered design and maximising ROI.
As a business-minded individual, I prioritise collaboration and view myself not just as a resource, but as a strategic partner dedicated to achieving our goals.
My expertise lies in service design, UX/UI, and creating future-proof solutions. I am passionate about collaborating with brands and companies to deliver impactful and memorable experiences that resonate with the target audience and foster meaningful human encounters.
When not engaged in researching customer insight data, planning workshops, or meeting with associates, I devote my time to exploring design trends and opportunities, and sharing insights through my blog. Beyond professional endeavours, I find solace in nature through outdoor activities, running and books.
Feel free to reach out and let’s get to know each other!
– Elina
Elina Helminen
FAQs
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Workshops
Surveys and interviews
System analyses
Service blueprints
Scenario thinking
User personas
User path analyses
A/B testing
Customer testing
Is there a method missing? Shoot me a message and let's talk! Click to send message!
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Adobe InDesign & Photoshop
Figma
Miro
Squarespace, Shopify, WordPress
Hubspot & Salesforce
Trello, Jira
PPC (Meta, LinkedIn, Google)
Hotjar
ChatGPT, DALL·E 3
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Masters in Design
Masters in Education
Minor in Psychology
Minor in Futures studies
Teachers pedagogical degree
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Finnish
English
Swedish
Danish
Also a beginner in French and Finnish sign language.
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Please send me a message here.
Mission statement
Every company, team, and service faces unique opportunities and challenges. As a designer, I tailor my expertise to meet the specific needs of each process. You can count on my proficiency in addressing development-related questions and approach the future with confidence.
When I commenced my design studies approximately 20 years ago, my intention was to provide design expertise in an efficient, understandable, and consistent manner.
This founding principle continues to steer my actions.
For design to be beneficial to you, it is crucial that you understand how to gather information and utilise it. This necessitates dedicated, pragmatic individuals with a strong determination to support their customers and colleagues, and to generate genuine added value in all their efforts. In addition to my design expertise, I have amassed knowledge from the areas of education, sports coaching, digital marketing, personnel management, and sales.
Irrespective of the project and the challenge at hand, I always keep your company's overall well-being in focus. My proficiency in development-related matters is broad and robust. I’m aware of the fact that challenges and questions can be multifaceted and demanding. Collaboration should be personal, and build added value for the company, team, or client. With a tangible and agreed-upon plan, you can concentrate on your company's core operations, while I focus on its development.
In the future, I aspire to work within a professional community where our values, commitment to quality, and emphasis on the needs of customers and staff serve as the foundation for everything.
Do you share these perspectives? If so, reach out to me, and we can discuss working together further!